Forging Beam's Culture: A Collaborative Journey Fueled by Surge

From the outset, we recognized the importance of articulating our values early on. This sets the tone for future team members and aligns them with our company's ethos. We believe that culture is not merely a top-down directive but a collaborative effort that shapes who we are and how we work together toward a shared vision.

Surge: Planting the seeds of collaboration

Surge, Sequoia India's accelerator program has been instrumental in helping us navigate this crucial aspect of our growth journey. During a transformative culture workshop with Surge, our co-founders shared invaluable insights into the unique culture we aspire to cultivate at Beam.

This inspired us to articulate our four pillars which now serve as our guiding principles:

True North: We are driven and focused on achieving our goals, showcasing the best version of our work, and delivering maximum impact for our customers. This "True North" keeps us pushing forward with ambition and excellence.

South Paw: We embrace a day 1 mindset, where every day is an opportunity to learn, evolve, and venture beyond our comfort zones. This spirit of continuous improvement and agility keeps us innovative and adaptable.

Ikigai of the East: Purpose beats at the heart of everything we do. We believe in a collaborative spirit, unreservedly extending a helping hand to one another. This sense of shared purpose and mutual support fosters a strong sense of community and belonging.

Sunny-side West: We find joy in every step of our journey, appreciate the little things, celebrate achievements, and cherish the relationships we build. This positive outlook and focus on celebrating success fuels our motivation and creates a positive work environment.

Beyond Words: Embracing our values in action

These values aren't just words on a wall; they guide our daily interactions, decision-making processes, and how we celebrate successes as a team. Here are some examples of how we live them out:

Transparency and open communication: We encourage open feedback, and ensure everyone feels comfortable sharing their ideas.

Empowerment and ownership: We trust our team members to take initiative and make decisions within their roles, fostering a sense of ownership and accountability.

Collaboration and teamwork: We work cross-functionally on projects, encourage knowledge sharing, and celebrate individual and team achievements together.

Learning and growth: We dedicate time to professional development, encourage experimentation, and view both successes and failures as learning opportunities.

Thank you Surge for empowering us to forge a strong and unified culture that will serve as our compass, guiding us toward success while staying true to our core beliefs and principles.